Words have power.
If you have something to say but you’re not sure how to say it,
Copybright can help.

Words have power.
If you have something to say but you’re not sure how to say it,
Copybright can help.
Nobody knows your business like you do.
I’m here to help you tell the world about it.
Need a catchy tagline, some punchy ad copy, a thought leadership piece or a press release that won’t end up in the bin? Engaging SEO content for your site? Or, a finesse of your AI content so it doesn’t read like a robot? Can do.
Writing about yourself is hard! So, let me do it for you. I can create engaging business content that tells the world about you or why your business is unique, so you’ll stand out and be noticed for all the right reasons.
I’m not here to put words in your mouth (unless you want me to). Whether it’s bespoke content, a refresh of your existing collateral or a polish and tone check of AI generated content, I can help you make that connection.
My job is to make you, your business or product look good on any platform, be it B2B, digital content or bespoke comms. I’m experienced, professional and believe the process can (and should) be fun.
I’m Rachel, and I’m Copybright. From my background in journalism to copywriting, corporate communications, marketing and advertising, my mission is to engage an audience in the most effective, authentic way.
Here’s a bit of a rundown:
– I create bespoke data-led digital content for some of Australia’s most trusted brands and high-performing SEO content, working end-to-end from strategy to delivery.
– Developed content and comms for some of Australia’s biggest corporate and media organisations, including NRMA, Woolworths, Lion, Are Media and Harvey Norman across multiple platforms and sectors including insurance, FMCG, health and lifestyle.
– Consult on content strategies for corporate websites and content hubs ensuring compliance and corporate governance.
– I’ve ghostwritten for celebrities, created thought leadership pieces for ASX200 listed companies and edited corporate tender submissions to ensure a polished final product.
– Help new and established businesses find their tone of voice, create corporate taglines, engaging press releases and style guides.
– Business journalism, social content, scripts and SEO are all in day’s work. I develop strategic prompts for AI content generation (it’s a tool, not the enemy). I polish, fact check and subedit existing AI content for finesse and TOV.
– You name it, I’ve probably written about it: travel hot spots; the latest in beauty; parenting; home renovations; why you need CTP insurance. No two briefs are ever the same.
I’m a family gal and dog mum who lives in Sydney, but I work everywhere.
Write it well. Say it better. Let me help you make that connection.
If you’re interested in having me consult on your communications, prompt your AI, help you navigate the ups and downs of social media or write some sparkling content, please get in touch on my contact form below. Next, I’ll take a brief, estimate the time needed to get the job done, send you a quote and we can take it from there.
I’m based in Sydney, Australia, but I work everywhere.
